Streetvox and Pladway together for Programmatic

10 February 2025
Streetvox goes live on Pladway to give to opportunity to buy its digital screens on the platform
Here at Streetvox, we are pleased to share our latest partnership with Pladway, the Italian adtech platform of the Voilàp Group, specialized in programmatic.
This partnership provides media buyers and brands with programmatically available access to our owned network of digital screens, extending the reach and impact of their campaigns.
Among the most visible locations in Milan that Pladway now provides are our LED screens in Moscova and Brera and the legendary Piazza Liberty screen—a hub of shopping, culture, and urban life. Situated in the most crowded parts of Milan, these screens provide unbeatable exposure to advertisers targeting a premium audience.
But our growth does not end there in the city. We've also expanded into Madonna di Campiglio, where 12 new 75" digital screens have been mounted in busy points, and an awe-inspiring maxi LED on Piazza Sissi, the pulsing heart of town events and festivities. These spots enable brands to reach an exclusive clientele comprised of international visitors, winter sports enthusiasts, and top-tier event participants.
This partnership is a continuation of our dedication to innovation, providing brands with smarter, quicker, and more effective solutions to help them connect more deeply with their consumers.